Saturday, January 23, 2010

U.S. Army Releases iPhone App

This week, Mashable.com - commonly referred to as the social media bible - gave a sweet shout out to the U.S. Army's newly released iPhone app.

Launched last month, the app puts the latest Army news headlines from across the CONUS and globe at the user's fingertips. Other cool features include the daily issue of "Stand-To," podcasts, an archive of Soldiers magazine and direct assess to the Army Live Blog, Facebook page, Twitter feed and video and photos from the Army's Flickr and YouTube accounts.

While social media has played a role in Army communications for a while, I think it's safe to say that it is now front and center like any good soldier. I take my hat off to the Army for their adoption of new media. HOOAH!

Visit here for a full briefing on features and functionality or you can download the app from iTunes directly for free.

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